Plant S breeds and grows peas to create the ultimate gluten free flour for baking and cooking.

C4B worked with them to create a branding, packaging and go-to-market strategy including a retail presence on Amazon. Other launch activity included:

  • Marketing Strategy Workshop
  • Full branding guidelines, including tone of voice, colour palette and logo
  • A state-of-the-art website using the new branding
  • Sustainable packaging design
  • Social media profiles and content calendar
  • Content development, including articles, fact sheets and infographics
  • PR to raise profile and brand awareness
  • Amazon seller page and description
  • Product photography and videography.

C4B collaborates closely with the client to develop their brand, product line and fulfilment, overseeing everything from manufacturing to sales. We enhance visibility through influencers, social media, local stockists and tradeshows. Ongoing brand and development work includes:

  • Strategic planning
  • Marketing campaigns, including with macro influencer Matty Edgell
  • Operational and sales support
  • Innovation and supplier relations.

“C4B, your service and enthusiasm have been exemplary. Your extensive support has enabled us to go to market with almost no internal team resource. The ideas you have provided mean we can be more sustainably minded and innovative than time and resource would otherwise have allowed.”

Nigel Moore
Head of Nutritional Food Ingredients KWS Group, 2024

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