SEO Agency

Search engine optimisation (SEO) services

Search results are an extremely busy and competitive place. Our expert SEO agency are able to provide a comprehensive optimisation service, to help you get found among the masses.

Your competitors want the same visitors as you.

So they run search engine marketing campaigns to outrank your website and attract exactly the same buyers that you want. Just a few ranking places in the search results will impact the amount of traffic your website receives.

With SEO, like other forms of marketing, the effort and budget you put in will determine your results. It requires an evolving approach.

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The elements of your SEO strategy

Analysis of your website structure, content and labels
The structure and content of your website should be signposted and tagged for easy navigation. Your website developers should have this covered with the design of your site, but we’ll analyse what you have and – wherever possible – improve these elements.

Keyword research
What words and terms do your potential customers use when searching online for services and products like yours? We’ll research this – and the volume of searches.

Competition review
How are your competitors getting found? What keywords do they use, what sites link to them and how do they use social media? Our SEO competition analysis will find out.

Link strategy
A mainstay of your SEO strategy is your backlink profile. We’ll audit the 3rd party websites that to link to yours and find similar ones to build links with.

Content strategy
Your website content should be relevant, useful and interesting to your audience. A major element of our SEO service will be to advise on your content quality and make improvements to better market your site to both users and search engines.

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Local Search Optimisation

Getting your website found by prospects on your doorstep, or in a specific target geography, is an often overlooked SEO function. Our own local SEO is focused on Cambridge and Hertfordshire as they are the areas surrounding our agency, even though we provide services to customers throughout the UK. In order to optimise your businesness’ online presence for local search, we will carry out:

Keyword research focusing on local keywords or the location you want to target.
Full website on page optimisation.
Monthly link building and keyword reporting
Google My Business page optimisation
Generation of online citations and brand mentions
Google search console maintenance & Google Analytics setup and monitoring.

THERE'S MORE TO SEO THAN KEYWORDS. FIND OUT MORE.

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