One of our long standing clients – Asahi Seiko – is a Japanese company with a global presence that provides coin and card handling solutions for worldwide markets.
Asahi Seiko approached C4B Media as they wanted an extra resource to support their marketing team in order to improve communications within their customer base, support their sales team with marketing collateral and ensure the branding was consistent between the UK and the USA.
Initially a complete review of all the printed collateral was undertaken including all the specification sheets and brochures from the UK and the USA. The marketing collateral was then updated and consistency ensured.
More recently C4B Media focused on Asahi Seiko’s digital presence including the launch of a new website to meet expectations of modern users. The marketing material, including exhibition stands, brochures, surveys and illustrations were then aligned to the “new look.”
All of the marketing material is consistent world wide and has a modern look and feel. Brand awareness and website traffic has increased.
The C4B Media team have successfully changed our company brand across each of our media formats using a clean, focused brand message. I believe this is due to a high a level of creative talent based upon a good understanding of their customers.