Blog - Website Content

In this blog, we’ll look at the factors that influence how long your website remains effective and what signs will tell you when it’s time to give it a refresh.

The effectiveness of a website in attracting, engaging and converting visitors is crucial to the success of any marketing strategy. To assess whether their website is performing optimally, marketers and business owners need to evaluate it against a set of criteria that cover all a set of factors ranging from user interaction to technical performance.

Creating a new website can be an exciting venture, but forewarned is forearmed, right?! Let’s get into our top tips on the most common web design mistakes to avoid!

We have compiled these tips to help you get your redesign project right first time by avoiding coming mistakes that are all too easy to make.

If you are reading this blog now you have landed on our brand NEW sparkling website which will hopefully show you our diverse skill set and marketing expertise within our team…

How does your website perform? Is it quick and lean? Or slow to load and laggy? What are your visitors doing when they arrive? Browsing to your goal pages, or bouncing right off the site in a few seconds? Every...

In 2019, competition between B2B companies for every new customer is likely to be tougher than ever. Your website needs to stand out from the crowd, and as part of that you need content that’s fresh, current and which clearly...

“How come we get all these visitors to our website but no leads from it?” It’s a common question, yet the answer could be simple: your hard-earned visitors are not engaging with your content because it doesn’t quickly grab them,...

Did you know that virtually every internet user uses a search engine at least once a day? Why? Because they are searching for something they want to buy, to find a price, to get directions or just gather information. That...

Google has been synonymous with search for years. (When was the last time you heard someone say ‘I’ll just “bing” that’?) Even when writing this intro, I had to Google ‘common search engines’ to find examples of other popular search...

Remember 2015? When the world was divided over the colour of THAT dress. When you found yourself singing along to a song, then realising it was Justin Bieber and then liking it anyway. And when Mark Zuckerberg had a baby...

By Simon Brooks, 11 February 2015   Content Marketing involves getting your message across to the audience by providing ‘content’ in some form, as opposed to ‘selling’ overtly. Content can be written, e.g. articles and blogs, designed e.g. infographics, research...