Our Blog Dog

12 March 2019

7 Things You Must Know About the B2B Buyer Journey

If you’ve seen any of our recent blog articles, you’ll know that most of them incorporate a series of points about how to do something specific right or better, e.g. design a landing page, improve your SEO […]

Posted by Simon Brooks
B2B Buyer Journey
06 December 2018

Bounce rate too high? Try these 9 ways to engage your website visitors

“How come we get all these visitors to our website but no leads from it?” It’s a common question, yet the answer could be simple: your hard-earned visitors are not engaging with your content because it doesn’t […]

Posted by Simon Brooks
Bounce rate laptop
28 November 2018

14 Massive SEO Factors To Get Your Website Ranking in 2019

Every marketer knows that an SEO strategy to attract visitors to their website should be a key element of their marketing plan. Yet the detailed knowledge and expertise to make it actually work in practice is a […]

Posted by Simon Brooks
SEO strategy 2019
24 May 2018

The Fundamentals of Digital Marketing Success in 2018

In case you hadn’t noticed, buyer behaviour is changing. Statistics everywhere back this up. For instance, according to CloudCraze, 89% of B2B businesses attribute their growth to ecommerce; and 48% of B2B businesses sell their full product […]

Posted by Simon Brooks
digital marketing success
24 April 2018

How to use marketing to grow your successful business

Marketing is one of those business functions that you can have a go at. If it doesn’t go particularly well, you may get away without doing too much harm to your business. But to take it to […]

Posted by Simon Brooks
marketing for business success
03 January 2018

Common mistakes to avoid when creating your 2018 marketing plan/strategy

The end of the year is fast approaching and as we prepare to say goodbye to 2017 there’s no better time to plan for an exciting year ahead. However, with so many marketing channels available to you, […]

Posted by Simon Brooks
2018 Marketing plan/strategy
09 February 2017

Why It’s Important to Review and Analyse Your Marketing Plan (Part 2)

Christmas is a distant memory; we’re starting to think about booking our summer holidays and we’ve only mistakenly put 2016 as the year once in the last week! It’s safe to say we’re firmly entrenched in 2017 […]

Posted by Simon Brooks
Why It’s Important to Review and Analyse Your Marketing Plan (Part 2)
23 January 2017

Why Is Having A Marketing Strategy And Plan So Important? (Part 1)

We’re seeing an all-time high for start-ups in the UK, with new companies being registered at a record pace of 80 an hour. According to research from StartUp Britain (a Government-backed national enterprise campaign) 342,927 new businesses […]

Posted by Simon Brooks
Why Is Having A Marketing Strategy And Plan So Important? (Part 1)
18 November 2016

C4B Media Steps into Outsourced Marketing Department Role for Equisys

We are currently nearing the end of a 6-month stint providing outsourced marketing services for a long-term client of ours – Equisys. Ahead of a particularly intense period of committed marketing activity, Equisys realised they needed additional […]

Posted by Simon Brooks
C4B Media Steps into Outsourced Marketing Department Role for Equisys

Something interesting here? Join us for a cuppa to find out more...