Our Blog Dog

15 January 2019

The Anatomy of a High-Performing Landing Page

In today’s busy, information-crammed world, you’ve got just seconds to hook your website visitors. If the content is too dense, or your product benefits too obscure, you can expect a high bounce rate and no conversions. It’s […]

Posted by Hannah Crawford
Website creation
28 November 2018

14 Massive SEO Factors To Get Your Website Ranking in 2019

Every marketer knows that an SEO strategy to attract visitors to their website should be a key element of their marketing plan. Yet the detailed knowledge and expertise to make it actually work in practice is a […]

Posted by Simon Brooks
SEO strategy 2019
24 September 2018

8 reasons your website is not generating enough leads (and what to do about it)

“We had our website redesigned last year, so we don’t want to spend any more money on it for now.” It’s a phrase that often crops up in meetings with new clients who have approached us for […]

Posted by Simon Brooks
8 reasons your website is not generating enough leads (and what to do about it)
31 January 2017

The Future of Marketing in 2017: Artificial Intelligence, Augmented Reality and Virtual Reality

Could 2017 be the year we finally catch up with the future? We’ve been looking a lot recently at marketing trends for 2017: Website Design Trends in 2017, What to Expect For Digital Marketing in 2017 and […]

Posted by Simon Brooks
The Future of Marketing in 2017: Artificial Intelligence, Augmented Reality and Virtual Reality
24 November 2016

Christmas Adverts 2016

It’s that time of year when, once again, we are subjected to an array of Christmas adverts from retailers and the like. We thought we’d share our thoughts on the main adverts – which brands hit the […]

Posted by Simon Brooks
Mr and Mrs Bear Heathrow Christmas advert 2016
29 June 2016

The secret to retaining your clients

Last month we looked at some specific methods for converting prospects into customers, including using the psychology of pain/pleasure and gratification to ‘push your prospects’ buttons. But if, once you’ve gained those customers, you’re then unable to […]

Posted by Simon Brooks
The secret to retaining your clients
12 April 2016

How do you convert a prospect into a customer?

Over the past couple of months, we’ve looked at how you can attract prospects and then keep them interested in your brand through your digital marketing. Now you’ve acquired and engaged those prospects though, you need to […]

Posted by Simon Brooks
Convert a prospect
11 April 2016

How to Engage your Prospects More Effectively in 2016

In recent months we have looked at some of the best methods for attracting prospects online. But that’s not even half the battle of digital marketing in 2016. Once you’ve attracted those prospects you then need to […]

Posted by Simon Brooks
How to Engage your Prospects More Effectively in 2016
13 May 2015

Key Ingredients of a Successful Lead Generation Campaign – Part One: Outbound Marketing

By Simon Brooks, 12 May 2015   In some circles, “advertising, “marketing” or “sales prospecting” are sometimes seen as negative terms, dirty words spat out disapprovingly by people who believe such things shouldn’t exist – or at […]

Posted by Simon Brooks
Key Ingredients of a Successful Lead Generation Campaign - Part One: Outbound Marketing

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