Our Latest Marketing News Insights and Podcast

For over 20 years, Pantone’s Colour of the Year has influenced product development and graphic design.

Podcast host, Jane Wallington (Marketing Services Director at C4B Media) discusses brand storytelling with Steph Derrick, Marketing Manager at C4B. Steph has recently written an article on our website about brand storytelling and Jane sits down with her to discuss...

We have compiled these tips to help you get your redesign project right first time by avoiding coming mistakes that are all too easy to make.

Podcast host, Jane Wallington (Marketing Services Director at C4B Media) invites the inspirational & motivating Julie Sammells from Calm Candles London, to discuss all things behind the scenes of this exciting and innovative business.

Hello and welcome to Marketing Humanised, a brand new marketing-focussed podcast from C4B Media that aims to share our marketing secrets, our insights and top tips so that you really stand out from the crowd.   You will also hear the...

We spoke to Calm Candles London to find out about their remarkable success. Getting support with marketing was obviously a big decision – how did that help? C4B were instrumental in the beginning of my journey;  advising on the website,...

Content underpins many - if not all - marketing activities. But what kind of content works best? Is it useful for all types of organisation?

Your target audience wants to hear from real people, to see that extra bit of behind-the-scenes magic that brings a brand to life.

The end is in sight, but businesses are still being affected by the latest lockdown. Here's our top 5 tips for what you can be doing to market your business during the latest UK lockdown.

In line with our new website our team have had an illustrative makeover! Can you tell who is who from our answers and new images?